Global soccer power FC Barcelona announced Wednesday it is joining the Superliga, Spain’s top level of League of Legends competition.
Barcelona, which launched its esports division two years ago, will begin play in January.
“The commitment to developing Barca’s new esports division forms part of the club’s digital strategy,” the team said in its announcement. “And is motivated by the same on-field desire of FC Barcelona — to become a main player in the digital esports sector worldwide in the next few years, building a leading division to help connect the Club and its philosophy to new audiences, particularly among emerging markets for football fandom, and to take the Barca brand to countries such as the United States of America or China.”
?? OFFICIAL ??
We are entering League of Legends @LeagueOfLegends! ????
Our blaugrana colors will flood the summoner's rift in @LVPesLoL Superliga starting in 2022.
??Info ?? https://t.co/h1cVc5bld5 pic.twitter.com/amLPQ7fcUZ
— FC Barcelona (@FCBarcelona) November 10, 2021
Top teams competing in the Superliga include 2021 champion Vodafone Giants, UCAM Esports Club, Movistar Riders, G2 Arctic and MAD Lions Madrid.
FC Barcelona also fields esports teams in eFootball, Rocket League and Hearthstone.
–Field Level Media
